Salesforce for Nonprofits

Partnering with ECHO to Create CoachArt Connect

Introduction
Industry
Non-Profit
Solution
Salesforce for Nonprofits
Location
Los Angeles, California
"Our staff matched more than 10,000 kids and volunteers by hand. CoachArt Connect enabled us to reduce average staff time to make one match from 7 hours to under 17 minutes."

─ Greg Harrell-Edge, Executive Director, CoachArt

Mission

CoachArt is dedicated to creating a transformative arts and athletics community for families impacted by childhood chronic illness. Through their work, they aim to help children and their families live fuller, more engaged lives despite their health challenges.

Solution

CoachArt’s matching process was entirely manual, involving paper records and a time-consuming comparison of volunteers and families based on skills, interests, proximity, and availability. Staff had to spend up to seven hours per match, making it inefficient and prone to delays. Key issues included a lack of self-service options, manual registration processes, and the need for time-consuming communication and notifications.

ECHO worked closely with CoachArt to design and implement CoachArt Connect, a seamless, user-friendly community platform built on Salesforce Community Cloud. The solution included online registration forms powered by Salesforce Lightning Flow, which allowed families and volunteers to quickly and easily sign up.

ECHO also developed a mobile-friendly Salesforce Customer Community where users could search, filter, and browse available opportunities based on their preferences. Automated notifications via SMS and email were integrated to streamline communication, notifying users of new opportunities or match updates in real-time. This comprehensive solution drastically simplified the volunteer matching process and improved operational efficiency.

Results
  • Reduced time required for matching coaches and families from 7 hours to 7 minutes
  • Expanded the program to San Diego without needing additional staff
  • Increased caseload from 250 volunteers to 1,000 volunteers per staff member
  • Decreased operational costs by 75% while doubling the number of matches made

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