Dreamforce 2017 Newsletter

Dreamforce 2017 Newsletter

Happy Thanksgiving from our ECHO family to yours! Now that we are officially into December storm season is upon us here in San Francisco, and with storms come lightning. Salesforce Lightning that is. That was the hot topic at this year’s Dreamforce and we left the conference feeling electrified with some great takeaways:


We presented to a jam packed 200-seat audience!

Last month, ECHO’s very own Allen Dolph, Lead Senior Developer, presented with Gladys Garcia, Chief of Staff from Coaching Corps, a nonprofit that connects volunteer coaches with young athletes and programs. Their presentation was a demonstration of how ECHO and Coaching Corps used Salesforce to communicate more effectively with their current set of volunteers via their preferred method: texting. If this sounds like something you want to learn more about, feel free to reach out to us here.


The best tool is the used tool

Another takeaway our team had from #DF17 was the importance of UX and user adoption of implementations. While ECHO has always strived to customize products to their client’s content, our developers must find a happy medium between satisfying intricate client requests and keeping users’ best interests at heart. This concept was heavily emphasized at Dreamforce; because even if we create the perfect system, if it is too complicated for a user to figure out how to navigate, then it is not a helpful tool.


Lightning strikes

The final and most important takeaway from Dreamforce was the imminent storm of Salesforce Lightning. While this notion was considered the “future” of Salesforce these past few years, the current version is the “now”. If you haven’t adopted it yet, there’s no better time. Salesforce Lightning allows for even greater performance for anyone who uses Salesforce. The smoother UI and new functionality allow for users to swiftly and easily navigate their instances and spend less time looking for information. This allows them to spend more time doing real work and also makes it so they have all the information all the time.


On that note, we are happy to announce that our tECHO talk coming up in January will be focused on how to prep your organization for using Lightning! We will be joined by some of our early Lightning adopters, provide best use case scenarios, and share demos so that attendees can get a feel for what is possible with Lightning. Feel free to find more information here and we hope you will join us!