Salesforce

Of all the various methods marketing professionals use to keep in touch, texting is fast becoming one of the most attractive. Emails can (and will) be ignored.  Phone calls are regulated, blocked, or (for the younger generation) simply not used.  Snail mail is expensive and all too easily...

Even though it started as a business tool, Salesforce has quickly become part of the standard operating system for all kinds of organizations.  Just as businesses use the big data and workflow management tools of Salesforce to reach their customers with maximum efficiency, nonprofits use it...

Databases are fantastic because you enter data once and use it many times for many purposes. Follow the guidelines below to help your users run reports with ease and confidence, ensuring high user adoption and preventing rogue spreadsheets. These guidelines are written with Salesforce in...

The Harvard Business Review recently posted an article [SW1] covering the tremendous value for companies to have products with an open application program interface (API). We agree, in today’s technical environment, products with open APIs are much more desirable and powerful. In addition to revenue generation for...

As you may know, Salesforce is a cloud based, secure platform that is incredibly customizable to meet a variety of business needs.  Did you also know that Salesforce offers single sign on for active directory environments?  This is an incredibly convenient feature for users: you...

Wouldn’t it be nice if we could press a button, pull a lever, mash a pedal and rise up out of the traffic, leaving all of the challenges of the road behind?  It certainly would, but it would also give rise to a whole new...